Father & Son Direct Importers · Italy · France · Spain
The wine
Six bottles from three countries. A 17-year-old Rioja Reserva. A Burgundy Pinot Noir. Zero additives in any of them. This is what wine tastes like when it's made right.
The wine
you've been
looking for.
Six bottles from three countries. A 17-year-old Rioja Reserva. A Burgundy Pinot Noir. Zero additives in any of them. This is what wine tastes like when it's made right.
50K+
Bottles Shipped
4.8★
1,200+ Reviews
20+
Family Estates
The Estate Case.
Six Bottles. Three Countries.
$159
$178.50 RETAIL VALUE · FREE SHIPPING · SHIPS IN 48HRS
$26.50 per bottle delivered.
★★★★★
4.8/5 from 1,200+ reviews
What's in the Case
The Estate Case.
Three countries. Three reds, one white, one sparkling, and one 17-year-old Rioja Reserva that has no business being this affordable. Every bottle from a family estate. Not one additive between them.
The Estate Case.
Six bottles that tell the whole story.
Three countries. Three reds, one white, one sparkling, and one 17-year-old Rioja Reserva that has no business being this affordable. Every bottle from a family estate. Not one additive between them.
Burgundy, France
Beaune "Les Mariages" 2022
Domaine Besancenot · 100% Pinot Noir · 20–24 months oak · Retails $53.90
Village-level Burgundy from a named Domaine. The kind of bottle sommeliers order for themselves. Drinks through 2030+.
Rioja Alavesa, Spain
Mauleon 2008 Reserva
Garcia de Olano · 60+ yr old vines · 17 years aged · 100% Tempranillo · Retails $37.90
Seventeen years old. From 60-year-old vines. Aged 24 months in barrel, then 24 more in bottle before release. Still fresh. Still alive.
Tuscany, Italy
"Le Matassine" Super Tuscan 2022
PAS Organic · 90 points · Sangiovese + Merlot · Retails $21.90
Steel-fermented with extended skin contact. Deep ruby, red berry, cinnamon and spice. Smooth and long.
Piemonte, Italy
Nebbiolo "Terre Alfieri" 2021
Carlin de Paolo · DOC · 18+ months in barriques · Retails $21.00
Violet, red berry, and spice. The same grape as Barolo — structured, elegant, at a fraction of the price.
Loire Valley, France
Sigma Sauvignon Blanc 2021
Domaine des Athénées · HVE Certified · Retails $24.00
Citrus, mineral, white flowers. Bright and crisp — the white wine in this case earns its place.
Veneto, Italy
Prosecco DOC Brut, Dissegna
100% Organic Glera · Hills north of Venice · Retails $18.90
Dry, fine bubbles, clean finish. Not the sweet stuff. An easy bottle to open for any reason or no reason at all.
$178.50 retail value · Free shipping · 100% guarantee
You're Probably Wondering
Why does American wine feel different the next morning?
Most American wine is engineered, not made. Large producers are legally permitted to add up to 76 different substances to their wine before it touches your glass — and none of it appears on the label. Mega Purple for artificial color. Sugars to hit a sweetness target. Oak chips for flavor. Sulfites well above European limits. Acid additives, fining agents, tannin powder. The result is wine that tastes engineered — consistent, yes, but flat. Forgettable. And for many people, harder on the body than wine made a different way.
76
additives legally permitted in US wine — and none require label disclosure
Mega Purple
Concentrated grape juice used to darken color and add artificial sweetness
Oak Chips
Industrial shortcut to simulate barrel aging — adds tannin without time
Added Sugars
Adjusts sweetness to hit a consumer preference target, not a flavor one
Tartaric Acid
Chemical acidification when the grapes didn't naturally develop enough
But Here's Why This Is Different
Wine the way it's
Every bottle in this case comes from a small family estate that has been farming organically for generations. No shortcuts. No additives. Nothing that isn't grapes, time, and craft.
Wine the way it's
actually made in Europe.
Every bottle in this case comes from a small family estate that has been farming organically for generations. No shortcuts. No additives. Nothing that isn't grapes, time, and craft.
01
Zero Additives
No added sugar. No Mega Purple. No artificial acids or color agents. What's in the bottle is what grew in the vineyard — nothing more. You can taste the difference from the first glass.
02
Family Estates Only
We visit over 100 wineries to find one worth importing. Multi-generational estates with something at stake. Not corporate farms hitting a volume target — families who have been doing this the same way for decades.
03
Direct from Europe
We import directly, which means no distributor markup and no warehouse storage time. The wine reaches you fresher, at a truer price, with a provenance we can verify personally — because we were there.
The Father & Son Behind the Bottle
We rejected 94% of
The Beaune in this case — "Les Mariages," named for wedding parties who would spill out of banquets and mingle in this vineyard at the foot of the hill — retails at $53.90 a bottle. It is village-level Burgundy from a named Domaine, aged 20 to 24 months in oak. You will not find it at Costco.
The Rioja Reserva is from 2008. Seventeen years old, from 60-year-old vines in Rioja Alavesa — the smallest of the three Rioja sub-regions. Still fresh. Still alive. Made by a family that aged it 24 months in barrels and then waited another 24 months in bottle before releasing it.
As you read this, part of you already knows there's a difference between wine made this way and what fills most American shelves. This case is how you find out for certain.
We rejected 94% of
the wineries we visited.
The Beaune in this case — "Les Mariages," named for wedding parties who would spill out of banquets and mingle in this vineyard at the foot of the hill — retails at $53.90 a bottle. It is village-level Burgundy from a named Domaine, aged 20 to 24 months in oak. You will not find it at Costco.
The Rioja Reserva is from 2008. Seventeen years old, from 60-year-old vines in Rioja Alavesa — the smallest of the three Rioja sub-regions. Still fresh. Still alive. Made by a family that aged it 24 months in barrels and then waited another 24 months in bottle before releasing it.
As you read this, part of you already knows there's a difference between wine made this way and what fills most American shelves. This case is how you find out for certain.
"We visit over 100 wineries to find one worth importing. Most don't make the cut — not because the wine is bad, but because we can't verify exactly what went into it. Every estate in this case, we know personally."
— George, Co-Founder, The Simple Wine
100+
Wineries visited
to find each estate we import
to find each estate we import
94%
Rejection rate —
most wineries don't make the cut
most wineries don't make the cut
50K+
Bottles shipped
with less than 1% issue rate
with less than 1% issue rate
4.8★
Average rating
from 1,200+ verified reviews
from 1,200+ verified reviews
Don't Take Our Word for It
What happens after
What happens after
the first case.
★★★★★
"I opened the Barbera on a Tuesday with no occasion. My husband asked where I'd been hiding this. I felt a kind of warmth that just settled — no sharpness, no heaviness after. We finished the bottle and both felt fine the next morning. That hasn't happened in years."
— Rachel M., Chicago
★★★★★
"George selected a case for my family at Thanksgiving. My father — who has been drinking wine for 40 years — tasted the Barbera and went quiet for a moment. Then he said 'this is what it used to taste like.' That was the whole review."
— Marco P., San Francisco
★★★★★
"I bought the case skeptically. The Super Tuscan proved me completely wrong — it tasted alive in a way I hadn't experienced outside of a restaurant in Italy. The Rioja Reserva at that price is honestly embarrassing. I reordered before I finished the case."
— David T., New York
You've Read This Far for a Reason
The Estate Case.
The Estate Case.
Six bottles that tell the whole story.
Beaune "Les Mariages" 2022, Domaine Besancenot
$53.90
Mauleon 2008 Reserva, Garcia de Olano
$37.90
Le Matassine Super Tuscan 2022
$21.90
Nebbiolo "Terre Alfieri" 2021, Carlin de Paolo
$21.00
Sigma Sauvignon 2021, Domaine des Athénées
$24.00
Prosecco DOC Brut, Dissegna Organic
$18.90
Retail Value
$178.50
Your Price — Free Shipping Included
$159
~$26.50 per bottle · You save $19.50 + shipping
If you don't love it, contact us within 14 days.
We make it right. No questions asked.
Six bottles across Italy, France & Spain
Burgundy Pinot Noir & 17yr Rioja Reserva included
Zero additives — every bottle verified
Free shipping — ships within 48 hours
100% satisfaction guarantee
We make it right. No questions asked.
If it doesn't change how you think about wine,
you pay nothing.
But imagine what happens when it does.
Free Shipping · Ships in 48 Hours · 100% Satisfaction Guarantee
Many customers start with this case and then join our wine club for quarterly shipments.
Here's Exactly How It Works
No surprises.
Why do many people say they feel better the next day?
Many customers tell us they wake up feeling different after our wines. Our producers use low-sulfite, no-additive methods — no added sugars, no artificial acids, no Mega Purple. Individual responses vary, but the pattern across 12,000+ customers is consistent enough that we let the reviews speak for themselves.
How is this different from organic wine at the grocery store?
Most "organic" labels refer only to how the grapes were farmed — not what happens in the winery. Winemaking additives aren't covered by organic certification. We verify both: the farming and the winemaking process. We've visited every estate. We know exactly what's in each bottle because we asked, repeatedly.
What if I don't like one of the wines?
Contact us within 14 days and we make it right — replacement, credit, or refund. We've shipped over 50,000 bottles with less than 1% issue rate. We make it easy to get your money back because we're that confident you won't need to.
Can I reorder the same case or specific bottles?
Yes — every bottle in this case is available individually on the site. Many customers start with this case, find one or two bottles they love, and reorder those directly. Some join our wine club for a curated case each quarter. There's no obligation after this order.
How fast does it ship?
Orders ship within 48 hours and arrive in 3–6 days depending on your location. Shipping is included in the $159. You'll receive a tracking number the moment it leaves our warehouse.
